Our activities

LOBBYING AND INTERMEDIATION

IDEES-AFRIQUE IS YOUR AMBASSADOR IN CANADA AND ACROSS THE AFRICAN CONTINENT.

ABOUT

IDÉES-AFRIQUE supports and advises Canadian local authorities, firms, businesses and organisations in exploring and entering the African market. We provide them with our expertise in market entry, negotiation and follow-up strategies. We seek opportunities in Africa for Canadian expertise and know-how in various fields: digital development; public policy and governance; municipal management; public-private partnerships; sustainable agriculture; artificial intelligence; and more.

Conversely, we represent the interests of our African partners (local authorities, governments, civil society organisations and private sector companies) in Canada to donors, decision-makers, community organisations and civil society organisations working in their respective sectors.

Find out more about our lobbying and advocacy services.

BUSINESS DEVELOPMENT

Maximise your business opportunities thanks to our in-depth knowledge of the Canadian and African markets:

  • Customised market research and sector analyses
  • Identifying business opportunities and growth markets
  • Organisation of targeted trade missions
  • Due diligence and assessment of potential partners
  • Support with trade negotiations
  • Development of implementation strategies tailored to the local context
  • Strategic monitoring and economic intelligence

PUBLIC RELATIONS

Build and maintain a strong brand image through our network of influencers:

  • Development of intercultural communication strategies
  • Organisation of networking and promotional events
  • Facilitating relations with local and international media
  • Government and Institutional Relations Management
  • Advocacy with key decision-makers
  • Organising awareness-raising and visibility campaigns
  • Crisis management and reputation protection

STRATEGIC PARTNERSHIPS

Take advantage of our expertise in building lasting partnerships:

  • Identification and assessment of potential partners
  • Assessment of strategic and cultural compatibility
  • Drafting and negotiating partnership agreements
  • Networking with key players in the sector
  • Facilitating intercultural dialogue
  • Support with consortium management
  • Monitoring and optimising existing partnerships
  • Dispute resolution and cultural mediation

Would you like to find out more or make use of one of our lobbying services?

Please contact us.

Email: lobbying@idees-afrique.ca